Color News

Color: Kelp Orange

Considering this month’s Kelp Orange, in contrast with the ocean’s sandy grays, makes me marvel how our vision can present us with this evocative scene.

“We do not have direct access to the physical world. We may feel we have direct access, but this is an illusion created by our brain”.

–Frith, C.2007. Making Up the Mind: How the Brain Creates Our Mental World: Oxford: Blackwell.


SHOP KELP ORANGE | Shop all Colors of the Month



To achieve your final paint color, take the Paint Pigment to your local Benjamin Moore dealer and have them mix it with the Regal Select base indicated on the Paint Pigment label following mixing instructions below.

1. Pour Paint Pigment into 1 gallon of untinted specified Regal Select base indicated on Paint Pigment label. Paint Pigment is made with colorants compatible with the specified bases. Contact the Color Factory for additional information.

2. Add 1 or 2 oz. of water to Pigment jar, close top, shake and pour the remainder into the base.

3. Agitate gallon on shaker for 6 minutes.

4. Apply enclosed "Donald Kaufman Special Pigment Formula" sticker to blended gallon.

> Download Instructions